View Single Post
Old 05-07-2010, 12:25 PM  
Shap
Confirmed User
 
Industry Role:
Join Date: May 2001
Posts: 8,313
Quote:
Originally Posted by kristin View Post
Eh, I didn't get any more accomplished at AdTech when I went a couple of years ago, I found many of the companies there to be "behind the times." I remember one ad company was excited to announce campaign tracking! Heh.

I haven't gotten a badge for Internext in the longest time because I never used the show, I just setup meetings and went to dinners.

Personally I've always gotten more done when I go on small trips. Half the time when we go on vacation, I'll try to get one dinner in with a company and I've always come back with biz.

However, I do agree with you that more piggybacking needs to happen. As you can see by the many threads, people's businesses are hurting, there isn't money to send reps to 10 shows/year for most.

I know we have to get enough ROI from each show to cover our expenses, or we can't go to the next one.
I've never been to ad tech so I don't know about that one. I do know shows like the web 2.0 show usually discuss where the web is going and what to be prepared for. Something our industry is WAAAAAAAAAAAAAAAAAAAAAAAAY behind on.
Shap is offline   Share thread on Digg Share thread on Twitter Share thread on Reddit Share thread on Facebook Reply With Quote