SleazyBear

Depends on if its a paid spot or not and how the sponsor tours grab me. I have always said this and it has caused some grief with some. Designers design because that is what they do. They have to please the sponsor and the webmaster, but if they really knew about sales, they would be designing for themselves. You take anything I build it looks amatuerish and its simple. But I make sales. Because my sales material stands out. I learned one thing direct from The Hun many years ago. He was asked "what makes your site so popular" His answer was " My pages are simple the surfer comes in and gets what they want". If you buy spots on The Hun it isn't for sales, you will loose most of the time. You buy spots on The Hun for branding and in the past se ranking. At least in the days I was doing The Hun. The branding part seems to be lost over time. Now everyone uses sponsor content. Where when I was pushing The Hun it was for branding of a site with my own bought images.

Here is a good example, lets say you have a site co branded with a sponsor. Instead of using there images, you use your own, you water mark them with your branded site. You make your own banners to your co branded site. A listing on The Hun will jump start your traffic. His rules may have changed a bit and it might be a little harder to do, but money talks and bullshit walks.

This is another example of this is the way it is done today, and how it was done yesterday. The old masters are pretty much gone and with them, the tricks of the trade. Now its sponsor watermarks, that don't get you as much as it could. The art of site branding has pretty much been lost, because webmasters today think of one thing, sales. Where building a site that you can drive traffic to and build up your own little empire has been lost.

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