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Old 09-20-2009, 06:58 PM  
epitome
So Fucking Lame
 
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Join Date: Jun 2009
Location: St. Petersburg, FL
Posts: 12,156
Don't laugh...one time I saw a want ad for a full-time in-house SEO specialist. In Pennsylvania, nonetheless (no, not Hershey)! I really had no idea what it entailed. I scored an interview and spent a day reading up on SEO.

During the interview I mostly talked about how the Florida update was a big game changer (that's why they were hiring somebody -- they lost their page 1 on their main keywords) and even those who knew all about SEO didn't really know much anymore ... I said I was eager to learn and would be in the same boat as anybody else that they hired. It worked and they hired me. Luckily, I ended up doing a good job and they were happy.

My point is that a lot of companies that hire for SEO have no idea what they're looking for. Any good bullshitter can get in the door. It's what you do after getting in the door that matters.
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