Club Jenna deal worth $17.6 Million

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  • Shap
    Confirmed User
    • May 2001
    • 8313

    #1

    Club Jenna deal worth $17.6 Million

    According to xbiz the ClubJenna acquisition cost Playboy $17.6 million.

    I wonder if they sold because Jenna and her Hubby split up. Sure would make it a good time to sell.

    What do you guys think about the deal?
  • Shap
    Confirmed User
    • May 2001
    • 8313

    #2
    Shit I forgot the link

    http://xbiz.com/news_piece.php?id=16438

    Comment

    • sandman!
      Icq: 14420613
      • Mar 2001
      • 15427

      #3
      i think they got a good deal.
      Need WebHosting ? Email me for some great deals [email protected]

      Comment

      • Roald
        SecretFriends.com
        • May 2001
        • 27910

        #4
        I am not sure what to think about it, I do know I wanted to speak to you guys at the show but only met Kevin for like 2 minutes and didn't see you guys again


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        Comment

        • Doctor Dre
          Too lazy to set a custom title
          • Jan 2001
          • 51692

          #5
          Not bad at all. You know playboy is worth half a bill and they make 4 mills a year profit or something like that.

          Having adult.com and jenna's empire can definitly help them a bit.
          Originally posted by rayadp05
          I rebooted, deleted temp files, history, cookies and everything...still cannot view the news clip. All I see is that fucking gay ass music video from "Rick Roll". Anyone else have a different link to the news clip?

          Comment

          • Shap
            Confirmed User
            • May 2001
            • 8313

            #6
            Originally posted by QuaShe
            I am not sure what to think about it, I do know I wanted to speak to you guys at the show but only met Kevin for like 2 minutes and didn't see you guys again
            I know same here Bummed about not meeting up.

            Comment

            • tony299
              lurker
              • Aug 2002
              • 57021

              #7
              its ok not as much as I thought the whole thing is worth. Good time to sell ,he was the brains of the operation.

              Comment

              • Expo_Vids
                Confirmed User
                • Jul 2005
                • 1162

                #8
                Club Jenna is worth more if she does b/g with guys other than her husband

                Even I might buy a Club Jenna movie if that happens.
                Squirting pussies convert like mad!!! @ Suirting 101

                Comment

                • ronin
                  Confirmed User
                  • Aug 2002
                  • 1300

                  #9
                  if they got that much money, good for them

                  Comment

                  • ffmihai
                    keep walking...
                    • Jun 2002
                    • 7177

                    #10
                    probably the profits where very good

                    Comment

                    • JFK
                      FUBAR the ORIGINATOR
                      • Jan 2002
                      • 67369

                      #11
                      Good for them , Nice $

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                      For promo opps contact jfk at fubarwebmasters dot com

                      Comment

                      • acctman
                        Confirmed User
                        • Oct 2003
                        • 2840

                        #12
                        Dave Navarro is one lucky mofo

                        Comment

                        • Jace
                          FBOP Class Of 2013
                          • Jan 2004
                          • 35562

                          #13
                          Originally posted by tony404
                          its ok not as much as I thought the whole thing is worth. Good time to sell ,he was the brains of the operation.
                          just out of curiosity, how do you know that?

                          I am not trying to dig on you or anything, but have you had the chance to witness their inner operating procedures and think tank first hand or something?

                          from what i recall Jenna was a huge marketing machine and a household name before she ever even met Jay

                          Comment

                          • SteveLightspeed
                            Confirmed User
                            • Jul 2001
                            • 7940

                            #14
                            There is no more recognized and branded name in porn than Jenna. I think the acquisistion was a smart move by Playboy, and a highlight of Jenna's career. She is the undisputed champion of famous pornstars.

                            Congrats to both!

                            Steve Lightspeed
                            Abra-cadabra!

                            Comment

                            • tony299
                              lurker
                              • Aug 2002
                              • 57021

                              #15
                              Originally posted by Jace
                              just out of curiosity, how do you know that?

                              I am not trying to dig on you or anything, but have you had the chance to witness their inner operating procedures and think tank first hand or something?

                              from what i recall Jenna was a huge marketing machine and a household name before she ever even met Jay
                              I like you a great deal please stop trying to fuck with me.
                              I said I would leave you alone on here, I respected that please stop.

                              Comment

                              • PhillipB
                                Just a Simple Carpenter
                                • May 2003
                                • 1338

                                #16
                                Hey Shap, nice to finally meet you (even if it was on a smelly, Coast Guard patrolled party boat lol). ;-)

                                Comment

                                • reynold
                                  Too lazy to set a custom title
                                  • Oct 2002
                                  • 51271

                                  #17
                                  Originally posted by acctman
                                  Dave Navarro is one lucky mofo

                                  Damn, that mofo is just on time..

                                  Comment

                                  • Rochard
                                    Jägermeister Test Pilot
                                    • Dec 2001
                                    • 75762

                                    #18
                                    Originally posted by Doctor Dre
                                    Not bad at all. You know playboy is worth half a bill and they make 4 mills a year profit or something like that.

                                    Having adult.com and jenna's empire can definitly help them a bit.
                                    Notice a trend here? Playboy is putting it's effort where there is money to be made. And they are just starting.
                                    Herschel Savage
                                    Brooklyn, NY

                                    Comment

                                    • bknoob
                                      Confirmed User
                                      • Apr 2006
                                      • 1610

                                      #19
                                      <-- proud Playboy subscriber

                                      Comment

                                      • Jace
                                        FBOP Class Of 2013
                                        • Jan 2004
                                        • 35562

                                        #20
                                        Originally posted by tony404
                                        I like you a great deal please stop trying to fuck with me.
                                        I said I would leave you alone on here, I respected that please stop.
                                        wtf? I was actually trying to start a conversation with you man....? I was seriously curious as to how you knew what you said?

                                        why do you think I am fucking with you?

                                        Comment

                                        • xclusive
                                          Too lazy to set a custom title
                                          • Apr 2004
                                          • 35218

                                          #21
                                          Originally posted by Rochard
                                          Notice a trend here? Playboy is putting it's effort where there is money to be made. And they are just starting.
                                          Yup. The last year PB has been rocking. Thier online presence was never what it should have been. But now they got adult.com and Jenna talk about instantly going to the top.

                                          I support MediumPimpin.com / Shemp's Outlawtgp.com /


                                          Comment

                                          • KRL
                                            Entrepreneur
                                            • Oct 2002
                                            • 31429

                                            #22
                                            Nice score for Jenna.
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                                            • LiveDose
                                              Show Yer Tits!
                                              • Feb 2002
                                              • 25792

                                              #23
                                              Originally posted by reynold
                                              Damn, that mofo is just on time..


                                              No shit you couldn't plan that better if you tried. Lucky mofo.

                                              Scammer Alert: acer19 acer [email protected] [email protected] Money stolen using PayPal

                                              Comment

                                              • fris
                                                I have to go potty
                                                • Aug 2002
                                                • 55795

                                                #24
                                                Originally posted by Jace
                                                wtf? I was actually trying to start a conversation with you man....? I was seriously curious as to how you knew what you said?

                                                why do you think I am fucking with you?
                                                people take the internet too seriously.
                                                Since 1999: 69 Adult Industry awards for Best Hosting Company and professional excellence.


                                                My Newest Theme

                                                Comment

                                                • Trax
                                                  [----------------------]
                                                  • Aug 2001
                                                  • 14486

                                                  #25
                                                  more than gfym adultcom and realitycash
                                                  jeez lol

                                                  Comment

                                                  • Jace
                                                    FBOP Class Of 2013
                                                    • Jan 2004
                                                    • 35562

                                                    #26
                                                    Originally posted by Fris
                                                    people take the internet too seriously.
                                                    well, tony is a good friend of mine and I feel like I insulted him in some way....when in reality I seriously wanted to know where he got that info from...I wasn't bashing or trying to be mean in the least, I am legitimately (sp?) curious

                                                    Comment

                                                    • Drake
                                                      Hello world!
                                                      • Mar 2003
                                                      • 12508

                                                      #27
                                                      She split from her hubby?

                                                      Nice sum of money. How much did they aqcuire adult.com for again? Just curious for comparison.

                                                      Comment

                                                      • Ross
                                                        Ik ben een aap
                                                        • Sep 2002
                                                        • 18874

                                                        #28
                                                        Originally posted by Doctor Dre
                                                        Not bad at all. You know playboy is worth half a bill and they make 4 mills a year profit or something like that.

                                                        Having adult.com and jenna's empire can definitly help them a bit.
                                                        Playboy makes $4 million profit per year? Hmmm I would have though it made a shit load more than that...

                                                        Comment

                                                        • evilclown
                                                          Confirmed User
                                                          • Dec 2005
                                                          • 131

                                                          #29
                                                          Jenna Jameson is not a growth brand. The older a pornstar gets the less desirable they become. She's still hot but she's past her peak. Does anybody here honestly think her popularity will increase as she get's older and the wrinkles start to appear? Men love whacking off to young pussy, always have always will.

                                                          Playboy should buy a dating site or webcam site. There is still a lot more money to be made in these industries. Match.com did something like a $100 mill in 05 and I think about $200 mill in 06 with lot's of room to grow. Aff is still growing. Web Cams will only only increase in popularity as bandwidth and technology improves. Hell I might actually sign up for a cam show when the speed and clarity get to live tv quality.

                                                          Comment

                                                          • Jace
                                                            FBOP Class Of 2013
                                                            • Jan 2004
                                                            • 35562

                                                            #30
                                                            Originally posted by evilclown
                                                            Jenna Jameson is not a growth brand. The older a pornstar gets the less desirable they become. She's still hot but she's past her peak. Does anybody here honestly think her popularity will increase as she get's older and the wrinkles start to appear? Men love whacking off to young pussy, always have always will.

                                                            Playboy should buy a dating site or webcam site. There is still a lot more money to be made in these industries. Match.com did something like a $100 mill in 05 and I think about $200 mill in 06 with lot's of room to grow. Aff is still growing. Web Cams will only only increase in popularity as bandwidth and technology improves. Hell I might actually sign up for a cam show when the speed and clarity get to live tv quality.
                                                            dude, Club Jenna isn't just Jenna Jameson, Club Jenna, Inc is a HUGE growth brand

                                                            think outside the box man....club jenna, inc has video production, paysites, pay per view, merchandising, etc....hundreds of things

                                                            Comment

                                                            • Rochard
                                                              Jägermeister Test Pilot
                                                              • Dec 2001
                                                              • 75762

                                                              #31
                                                              Originally posted by evilclown
                                                              Playboy should buy a dating site or webcam site. There is still a lot more money to be made in these industries. Match.com did something like a $100 mill in 05 and I think about $200 mill in 06 with lot's of room to grow. Aff is still growing. Web Cams will only only increase in popularity as bandwidth and technology improves. Hell I might actually sign up for a cam show when the speed and clarity get to live tv quality.
                                                              On it's way!
                                                              Herschel Savage
                                                              Brooklyn, NY

                                                              Comment

                                                              • David - PG
                                                                Confirmed User
                                                                • Mar 2004
                                                                • 767

                                                                #32
                                                                Playboy market cap is 300 million. Very small company compared to anything mainstream. Last quarter they had net losses of 3.3m from what I see in their SEC fillings.

                                                                You can always check what investors think about a company by looking at a graph of the respective stock: http://finance.yahoo.com/q/bc?s=PLA&...=on&z=m&q=l&c=

                                                                Here's another one, similar size @ 220m market cap. Private Media:
                                                                http://finance.yahoo.com/q/bc?s=PRVT&t=1y
                                                                perfectgonzo.com

                                                                Comment

                                                                • xcitecash
                                                                  Confirmed User
                                                                  • Nov 2005
                                                                  • 801

                                                                  #33
                                                                  Originally posted by Ross
                                                                  Playboy makes $4 million profit per year? Hmmm I would have though it made a shit load more than that...
                                                                  I agree i imagine Playboy UK make that alone

                                                                  well they will after they buy our next series......

                                                                  Comment

                                                                  • Tdog
                                                                    Confirmed User
                                                                    • May 2006
                                                                    • 2707

                                                                    #34
                                                                    17 mill for one website. Is it worth that much? Or is there more to it

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                                                                    Comment

                                                                    • Sosa
                                                                      In Tushy Land
                                                                      • Oct 2002
                                                                      • 40149

                                                                      #35
                                                                      Good for both parties involved imo.

                                                                      Comment

                                                                      • Jace
                                                                        FBOP Class Of 2013
                                                                        • Jan 2004
                                                                        • 35562

                                                                        #36
                                                                        Originally posted by Tdog
                                                                        17 mill for one website. Is it worth that much? Or is there more to it
                                                                        if you read the whole thread you might get more info

                                                                        Club Jenna, Inc.....do the research

                                                                        Comment

                                                                        • Stallion
                                                                          Confirmed User
                                                                          • Jan 2001
                                                                          • 6632

                                                                          #37
                                                                          Originally posted by Tdog
                                                                          17 mill for one website. Is it worth that much? Or is there more to it

                                                                          read Jace's response here for more info. Its not just one site. lol

                                                                          Originally posted by Jace
                                                                          dude, Club Jenna isn't just Jenna Jameson, Club Jenna, Inc is a HUGE growth brand

                                                                          think outside the box man....club jenna, inc has video production, paysites, pay per view, merchandising, etc....hundreds of things
                                                                          Project Manager/Program Manager/Webmaster Seeking Work

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                                                                          Comment

                                                                          • evilclown
                                                                            Confirmed User
                                                                            • Dec 2005
                                                                            • 131

                                                                            #38
                                                                            Originally posted by Jace
                                                                            dude, Club Jenna isn't just Jenna Jameson, Club Jenna, Inc is a HUGE growth brand

                                                                            think outside the box man....club jenna, inc has video production, paysites, pay per view, merchandising, etc....hundreds of things

                                                                            Dude when it comes to porn I like to think inside the box if you know what I mean. The majority of the value of club jenna is the the jenna jameson product lines. As jenna ages the value of jenna jameson product lines will decrease.

                                                                            Video production ? That goes hand in hand with the jenna jameson brand. I would bet of all the video production that they do the jenna jameson videos account for the majority of the revenue.

                                                                            Websites ? Look at the current club jenna girls websites. Do you think they will get more popular with time (tera patrick, brianna banks, etc are past their prime or at peaking at best)? The future of the pornsite subscription model doesn't look good as more and more free porn keeps coming online. Conversion ratios are on a steady decline and don't appear to improving any time soon.

                                                                            Pay per view ? Read the SEC report. PPV revenues are dropping. VOD is becoming more popular but it's less profitable. Why pay $8.95 to watch a ppv movie when you can buy $2.50 worth of VOD time to whack off to your favourite part.

                                                                            Club jenna merchandising ? Are you serious. Nickels and dimes at best.

                                                                            Hundreds of things ? Like what exactly?

                                                                            Comment

                                                                            • Thee Johnclave
                                                                              The Billz Collectaz
                                                                              • Nov 2001
                                                                              • 632

                                                                              #39
                                                                              Originally posted by tony404
                                                                              its ok not as much as I thought the whole thing is worth. Good time to sell ,he was the brains of the operation.
                                                                              I hope you meant "she"; but based on your posting history I'd say you didn't.



                                                                              Seeking large traffic deals.

                                                                              john at pptme dot com

                                                                              Comment

                                                                              • tony299
                                                                                lurker
                                                                                • Aug 2002
                                                                                • 57021

                                                                                #40
                                                                                Originally posted by Jimmy The Squid
                                                                                I hope you meant "she"; but based on your posting history I'd say you didn't.
                                                                                What do you know about my posting history ? Is there a talking out of your ass content I wasnt aware of. She hooked up with Jay in 1998 and after that her business exploded and club Jenna inc was formed in 2000.Before that she was big but not a business. Also I have friends that actually hung out and spoke with them not as fans but as peers and I was told Jay ran the show. Also if she was the brains why sell , just pay him off and continue on. When you look at the big picture and the growth of her company thats not alot of money also considering its not all upfront.

                                                                                Comment

                                                                                • MaDalton
                                                                                  I am Amazing Content!
                                                                                  • Feb 2004
                                                                                  • 39861

                                                                                  #41
                                                                                  Originally posted by tony404
                                                                                  What do you know about my posting history ? Is there a talking out of your ass content I wasnt aware of. She hooked up with Jay in 1998 and after that her business exploded and club Jenna inc was formed in 2000.Before that she was big but not a business. Also I have friends that actually hung out and spoke with them not as fans but as peers and I was told Jay ran the show. Also if she was the brains why sell , just pay him off and continue on. When you look at the big picture and the growth of her company thats not alot of money also considering its not all upfront.
                                                                                  i heard exactly the same from probably a whole different source - but someone who had to deal with them in the past. she's not exactly stupid, but he was the one handling all issues
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                                                                                  • onlytease
                                                                                    Confirmed User
                                                                                    • Sep 2003
                                                                                    • 1553

                                                                                    #42
                                                                                    nice deal. i would sell for that kind of $$$
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                                                                                    Comment

                                                                                    • AlienQ - BANNED FOR LIFE
                                                                                      best designer on GFY
                                                                                      • Mar 2003
                                                                                      • 30307

                                                                                      #43
                                                                                      Counting other peoples money...
                                                                                      I used to do that but realised my money is more important.

                                                                                      Comment

                                                                                      • Mutt
                                                                                        Too lazy to set a custom title
                                                                                        • Sep 2002
                                                                                        • 34431

                                                                                        #44
                                                                                        ahahaha - there are actually morons who believe girls like Jenna and Danni Ashe created and run their business empires - Jenna's not an idiot, especially when it comes to marketing herself but her husband ran that show, the web and video production business. anybody here ever done business with Club Jenna? if so did you correspond/talk with Jenna or Jay?
                                                                                        I moved my sites to Vacares Hosting. I've saved money, my hair is thicker, lost some weight too! Thanks Sly!

                                                                                        Comment

                                                                                        • cool1
                                                                                          sex is good
                                                                                          • Sep 2001
                                                                                          • 24939

                                                                                          #45
                                                                                          Congrats Jenna and Playboy

                                                                                          Comment

                                                                                          • Pornwolf
                                                                                            Drunk and Unruly
                                                                                            • Jan 2002
                                                                                            • 22712

                                                                                            #46
                                                                                            Bad deal for Jenna. She undervalued herself dramatically. Sounds like she was trying to step away irrationally for whatever reason.

                                                                                            GREAT deal for Playboy.
                                                                                            I've trusted my sites to them for over a decade...

                                                                                            Webair, bitches.

                                                                                            Comment

                                                                                            • Pornwolf
                                                                                              Drunk and Unruly
                                                                                              • Jan 2002
                                                                                              • 22712

                                                                                              #47
                                                                                              Originally posted by Mutt
                                                                                              ahahaha - there are actually morons who believe girls like Jenna and Danni Ashe created and run their business empires - Jenna's not an idiot, especially when it comes to marketing herself but her husband ran that show, the web and video production business. anybody here ever done business with Club Jenna? if so did you correspond/talk with Jenna or Jay?
                                                                                              Lemme see Mutt...

                                                                                              Jenna is the top name in porn. Undeniably. Agreed? Ok then.

                                                                                              Now, her studio has hundreds of hours worth of content. Right? Alright.

                                                                                              So, she has the top name, has tons of content with full access to making more, she also has access to mainstream media whenever she wants it for promotion.

                                                                                              Now, I've never met Jay before but looking at the facts I can say that they/he didn't do the best job at running the show.

                                                                                              Selling out for 17 million? Not even that, they sold out for less if you really look at the payment structure.

                                                                                              Club Jenna should have grossed that by itself every year.
                                                                                              I've trusted my sites to them for over a decade...

                                                                                              Webair, bitches.

                                                                                              Comment

                                                                                              • Drake
                                                                                                Hello world!
                                                                                                • Mar 2003
                                                                                                • 12508

                                                                                                #48
                                                                                                Originally posted by Pornwolf
                                                                                                Lemme see Mutt...

                                                                                                Jenna is the top name in porn. Undeniably. Agreed? Ok then.

                                                                                                Now, her studio has hundreds of hours worth of content. Right? Alright.

                                                                                                So, she has the top name, has tons of content with full access to making more, she also has access to mainstream media whenever she wants it for promotion.

                                                                                                Now, I've never met Jay before but looking at the facts I can say that they/he didn't do the best job at running the show.

                                                                                                Selling out for 17 million? Not even that, they sold out for less if you really look at the payment structure.

                                                                                                Club Jenna should have grossed that by itself every year.
                                                                                                I have no idea what is good or not. How much do you think it should have sold for?

                                                                                                Perhaps her company was making more than that even on a yearly basis at some point, but it seems a model's selling ability may only be as fresh as she is.

                                                                                                Also according to the site:
                                                                                                The deal also included ?future contingent ?earnout? payments based primarily on sales of existing content of the acquired business over a 10-year period.?
                                                                                                Also, how much advertising or promos has she ever done in mainstream? If she has split with her husband and he's the only guy she would have sex with, is she going to be creating new content with a different guy (note: I don't follow her career so I don't know if she's been coming out with new titles at all)?

                                                                                                Comment

                                                                                                • Pornwolf
                                                                                                  Drunk and Unruly
                                                                                                  • Jan 2002
                                                                                                  • 22712

                                                                                                  #49
                                                                                                  With Jenna it's less about her [b]being[b/] the content and more about her as a driving promotional force. Jenna is unlike any other adult star in that people actually listen to her. She can make OTHER stuff sell if she and Jay knew how.

                                                                                                  Kinda like Danni Ashe, same deal just on a waaay larger scale and lots more content ownership.

                                                                                                  To look at this as a basic Site + revenue + content deal is a very short sighted view.
                                                                                                  I've trusted my sites to them for over a decade...

                                                                                                  Webair, bitches.

                                                                                                  Comment

                                                                                                  • FreeHugeMovies
                                                                                                    Too lazy to set a custom title
                                                                                                    • Dec 2001
                                                                                                    • 14141

                                                                                                    #50
                                                                                                    Didn't playboy post a loss last quarter?

                                                                                                    Comment

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