Has the importance of a good domain name become irrelevant?

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  • RayVega
    Confirmed User
    • Jul 2004
    • 4212

    #1

    Has the importance of a good domain name become irrelevant?

    I mean with basically every site we visit being either bookmarked or linked from somewhere else, is a good, short, memorable domain name even relevant anymore?

    There was a time when it was the most important thing. I can't remember the last time I typed a URL out in the browser.

    Thoughts?
    Ray "The Don" Vega

    Managing Director
    Private Equity Fund

    [email protected]
  • After Shock Media
    It's coming look busy
    • Mar 2001
    • 35299

    #2
    I mostly type domains in my browser or at least part of them. Then typically my history or whatever the autofill is will drop down and I can quickly select it.

    [email protected] ICQ:135982156 AIM: Aftershockmed1a MSN: [email protected]

    Comment

    • DamageX
      Marketing & Strategy
      • Jun 2001
      • 14293

      #3
      The question in the thread title should be taken out and shot.
      Whitehat is for chumps

      If you don't do it, somebody else will - true story!

      Comment

      • Deej
        I make pixels work
        • Jun 2005
        • 24386

        #4
        SEO - Yes

        Deej's Designs n' What Not
        Hit me up for Design, CSS & Photo Retouching


        Icq#30096880

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        • banglacash
          So Fucking Banned
          • Mar 2008
          • 1676

          #5
          short urls are easier to remember and they are good for branding

          Comment

          • papill0n
            Unregistered Abuser
            • Oct 2007
            • 15547

            #6
            I would say a good domain is important.

            Comment

            • CumSensei
              Confirmed User
              • Jan 2001
              • 3986

              #7
              Answer: No.
              CumSensei say: SEO traffic makes big boom boom.

              Comment

              • JamesK
                hi
                • Jun 2002
                • 16731

                #8
                Ofcourse it's important, but I'd say content & marketing = king.
                M3Server - NATS Hosting

                Comment

                • RayVega
                  Confirmed User
                  • Jul 2004
                  • 4212

                  #9
                  The point being, not necissarily "IS" it important, but how important is it really? I'm thinking not as much as it used to be.
                  Ray "The Don" Vega

                  Managing Director
                  Private Equity Fund

                  [email protected]

                  Comment

                  • potter
                    Confirmed User
                    • Dec 2004
                    • 6559

                    #10
                    For marketing and branding - yes.

                    You're looking at it backwards. Once someone has the site bookmarked. The domain name no longer matters. So you can't base it off bookmarkers.

                    It's the stages to get a person bookmarked. In which is when having a good unique domain name makes it easier.

                    Comment

                    • RayVega
                      Confirmed User
                      • Jul 2004
                      • 4212

                      #11
                      I may start a new site called dgdjfhd-33dd-sd7.info and an identical one with a memorable domain name to test the theory. What do you think?
                      Ray "The Don" Vega

                      Managing Director
                      Private Equity Fund

                      [email protected]

                      Comment

                      • d-null
                        . . .
                        • Apr 2007
                        • 13724

                        #12
                        it is how you define "a good domain name" that is the difference


                        if Google sees a domain name as being 10 years old with lots of relevance then that makes it a "good domain name" and we should be all over it

                        brandability is just another factor, but as we have seen by names like yahoo and google in the past, that is still something that can be achieved by less obvious starting points

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                        • TyroneGoldberg
                          Confirmed User
                          • Sep 2007
                          • 1081

                          #13
                          i'll go with the memorable domain

                          Comment

                          • sortie
                            Confirmed User
                            • Mar 2007
                            • 7771

                            #14
                            Your brand name is always relevent.

                            On the internet the brand name is the domain name.

                            Do type-ins get the same traffic as the old days?
                            No.
                            But building the brand does.

                            Comment

                            • After Shock Media
                              It's coming look busy
                              • Mar 2001
                              • 35299

                              #15
                              Originally posted by RayVega
                              I may start a new site called dgdjfhd-33dd-sd7.info and an identical one with a memorable domain name to test the theory. What do you think?
                              When you reach your exit strategy which do you think would be easier or worth more to sell?

                              PS more people are seeing watermarks and typing in a domain now adays due to lack of a link.

                              [email protected] ICQ:135982156 AIM: Aftershockmed1a MSN: [email protected]

                              Comment

                              • RayVega
                                Confirmed User
                                • Jul 2004
                                • 4212

                                #16
                                Originally posted by After Shock Media
                                When you reach your exit strategy which do you think would be easier or worth more to sell?

                                PS more people are seeing watermarks and typing in a domain now adays due to lack of a link.
                                True true. The watermark thing is a big factor I can see that.
                                Ray "The Don" Vega

                                Managing Director
                                Private Equity Fund

                                [email protected]

                                Comment

                                • alias
                                  aliasx
                                  • Apr 2001
                                  • 19010

                                  #17
                                  Originally posted by RayVega
                                  I may start a new site called dgdjfhd-33dd-sd7.info and an identical one with a memorable domain name to test the theory. What do you think?
                                  You can not go wrong testing ideas.
                                  https://porncorporation.com

                                  Comment

                                  • rowan
                                    Too lazy to set a custom title
                                    • Mar 2002
                                    • 17393

                                    #18
                                    Some of the web 2.0 domain names are ridiculous. I don't necessarily bookmark a site the first time I see it, then later I'm having trouble remembering its "this is not even a real word" domain.

                                    cuil.com is a good example. WTF?

                                    Comment

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