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It also really depends on what you are expecting them to do. If their entire job is just to bring in new affiliates that is one thing. However, if you are also expecting them to generally look after, hand hold and take care of existing affiliates - even those that don't produce many signups (the average webmaster) then tracking their performance on sales only isn't necessarily fair. If you are expecting them to be affiliate support as well as recruitment then there is a lot of reputation control going on because for a lot of webmasters they will be their main experience with your company. All the programing skills in the world won't teach a person customer service or people skills. Both of which, are essential in this job. Any of us that do affiliate work that have had over extended bablefish assisted conversations with affiliates from the other corner of the earth know that affiliate 'support' is more than just racking up the whales.
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