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The major reasons why Democrats suck at elections is simple.
1) They don't use religious lingo that appeals to Christian sensibilities. Ditto for sybmolism - flag waving, showasing of army vets, etc. These appeals to emotion, nationalism, and belief system go a long way.
2) They are never perceived as militaristic, so people feel insecure and unprotected (even though past Democratic Presidents have proven this perception wrong). Right or wrong, citizens want that feeling like if there is the slightest threat or terrorist action, you won't flinch at carpet bombing entire nations in retaliation. McCain gives this impression, hence he will always lead when it comes to voters views on national security.
3) Democrats are anti-gun. They can't figure out that with hundreds of millions of legally owned guns, to leave the 'gun control' idiocy out of any further politics. If people want guns, let them have it. They already have millions of them for goodness sake.
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