Any Adwords users here? Have you ever used 'site targeting' / CPM?

Collapse
X
 
  • Time
  • Show
Clear All
new posts
  • stereolab
    Confirmed User
    • Mar 2004
    • 798

    #1

    Any Adwords users here? Have you ever used 'site targeting' / CPM?

    what's your average CPM bid? how long does it take to get this running?
  • studiocritic
    Confirmed User
    • Jun 2005
    • 2442

    #2
    everything goes through editorial.. couple days probably
    254342256

    Comment

    • stereolab
      Confirmed User
      • Mar 2004
      • 798

      #3
      Originally posted by studiocritic
      everything goes through editorial.. couple days probably
      each site doesn't have to approve this, do they? i know i don't see this option on my adsense sites (approving CPM)

      Comment

      • studiocritic
        Confirmed User
        • Jun 2005
        • 2442

        #4
        Originally posted by stereolab
        each site doesn't have to approve this, do they? i know i don't see this option on my adsense sites (approving CPM)
        no, adwords regular editorial does.. same as if you run on content network.
        254342256

        Comment

        • stereolab
          Confirmed User
          • Mar 2004
          • 798

          #5
          Originally posted by studiocritic
          no, adwords regular editorial does.. same as if you run on content network.
          is $4.00 cpm a decent bid? i have no idea. i figure at a 2% CTR (i have less success on the content network) that's 20 clicks / 1000 ($4.00). that's .20 a click. pretty expensive if these are actually the numbers.

          do you have much success using site targeting?

          Comment

          • stereolab
            Confirmed User
            • Mar 2004
            • 798

            #6
            yoink yoink

            Comment

            • stereolab
              Confirmed User
              • Mar 2004
              • 798

              #7
              well that was a fucking disaster. ended up paying $2.50 CPM with a .08% CTR. nice. i wonder how much of it is due to shitty layouts on the publisher end.

              anyone have any success with this stuff?

              Comment

              Working...