Quote:
Originally Posted by After Shock Media
You did mention they all included exclusive content, did you take note to see if they all really update and preferably often with new content?
Also my brain must be very dense today as you lost me with your math somewhat.
Do you really mean not a single site had a retention of more than a half month?
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at least 4 of them update very often, 2 of them every day for sure. Only one of the 5 programs was tested for a single site, the remaining 4 are multisite tested.
about your question, this can be confusing so I made it easier, but it seems it wasn't lol. let's take a better example: let's say you have 100 sales on month 1 and we take a time frame of 3 months. On those 3 months, you have 120 recurring sales, which means you have 40 recurring sales a month on average (it's a skewed stat anyway since you'll have recurring sales from months 2 and 3, but just to make it easier). That means you'll have sales recurring for 3 months, sales recurring for 2 months, sales recurring for 1 and sales not recurring at all. That 0 has a great influence, but even without the 0 recurring, it's easy to see that with retention rates lower than 50% it's impossible to have an average retention time of 1. As a matter of fact, the only way to make it to 1 (or higher) is to have 100% retention rate EVERY MONTH which is very difficult if not impossible. any percent point over 80% requires a higher investment ratio but I won't enter in details about that. Keep in mind that the ratios a big affiliate will see not necessarily will be the same as an average affiliate will see. Shaving is a fact, of course, but big affiliates also have better knowledge, more support, etc. Plus, the numbers I gave are from a very complex formula, but I asked for something easier which may output higher values than mine.
About shaving, we made a test with 3 credit cards not related to me or even my country and they're still recurring. Sponsor #1 isn't reflecting any recurring sale since 4 months ago, sponsor #2 has 2 recurring sales (which might be 2 of us or not) sponsor #4 only 1 recurring sale. We didn't test sponsor #3 and #5 since the other 3 were the ones we were almost sure they were shaving, and now we're 100% sure, we may use this at a later time, so no further information on the subject. either way, we stopped sending hits on March so we can have a better understanding of the numbers without new sales and new traffic, although there's some marginal traffic still going to those sites via SE hits and old listings, but nothing really important. Traffic came from TGP galleries via paid listings, just in case and around 2% out of SE traffic