PPC or SEO

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  • davethetruth
    Confirmed User
    • Jan 2004
    • 2806
    #1

    PPC or SEO

    If you have a limited amount of time to do one or the other, what do you put your time and/or $$$ into?

    I've been doing PPC since it was invented, and made a ton of money with sex toys and PPC. But when I try to promote porn on PPC the ROI is very small.
    I've never had much luck getting golden natural listings with porn or toys, but I've had a few that brought in some traffic.

    Which do you think is a better use of time, PPC or SEO?
    23
    PPC
    0%
    8
    SEO
    0%
    12
    Other- See my post below
    0%
    3
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    • Dagwolf
      President of Canada
      • Sep 2003
      • 23141
      #2
      Depends, obviously.
      Sleep well, and dream of large women.

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        • davethetruth
          Confirmed User
          • Jan 2004
          • 2806
          #3
          Originally posted by Dagwolf
          Depends, obviously.
          Great answer!
          Rainbow Revenue- The BEST Gay Conversions

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            • polish_aristocrat
              Too lazy to set a custom title
              • Jul 2002
              • 40377
              #4
              PPC = requires common sense
              SEO = requires skills
              I don't use ICQ anymore.

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                • darksoul
                  Confirmed User
                  • Apr 2002
                  • 4997
                  #5
                  if you have enough time and patience seo will payoff at the end
                  because it will be free traffic.
                  I like to do a mix of both.
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                    • davethetruth
                      Confirmed User
                      • Jan 2004
                      • 2806
                      #6
                      Originally posted by polish_aristocrat
                      PPC = requires common sense
                      SEO = requires skills

                      I think PPC requires a bit more than common sense. I only know two, maybe three people in our industry that have made millions with it.
                      Rainbow Revenue- The BEST Gay Conversions

                      New Sex Toy Affiliate Program! Get $10.00 Just For Joining!

                      Choose from two Sex Toy Stores to promote:
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                      VibratorWarehouse- New Site with Excellent Conversions!

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                        • shermo
                          #7
                          I choose SEO. I'm not a guru or anything, but generally I can produce results without much work, and I am able to move on to the next task.

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                            • polish_aristocrat
                              Too lazy to set a custom title
                              • Jul 2002
                              • 40377
                              #8
                              Originally posted by davethetruth
                              I think PPC requires a bit more than common sense. I only know two, maybe three people in our industry that have made millions with it.
                              lol, perhaps

                              but who's talking about making millions
                              I don't use ICQ anymore.

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                                • davethetruth
                                  Confirmed User
                                  • Jan 2004
                                  • 2806
                                  #9
                                  Originally posted by polish_aristocrat
                                  lol, perhaps

                                  but who's talking about making millions
                                  It seems to me like most people lose money on PPC if they try spending more than a few bucks a day.

                                  This thread was supposed compare the two in that respect.
                                  Rainbow Revenue- The BEST Gay Conversions

                                  New Sex Toy Affiliate Program! Get $10.00 Just For Joining!

                                  Choose from two Sex Toy Stores to promote:
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                                  VibratorWarehouse- New Site with Excellent Conversions!

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                                    • King Adam
                                      Confirmed User
                                      • Jul 2003
                                      • 5408
                                      #10
                                      SEO takes time ... but in the end I think it has more value.

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                                        • jrap
                                          Confirmed User
                                          • Feb 2005
                                          • 448
                                          #11
                                          both....

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                                            • WiredGuy
                                              Pounding Googlebot
                                              • Aug 2002
                                              • 34517
                                              #12
                                              Do both...
                                              WG
                                              I play with Google.

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                                                • 2HousePlague
                                                  CURATOR
                                                  • Jul 2004
                                                  • 14572
                                                  #13
                                                  It's a Yin-Yang thang --




                                                  2hp
                                                  tada!

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                                                    • Tom_PM
                                                      Porn Meister
                                                      • Feb 2005
                                                      • 16443
                                                      #14
                                                      SEPOPC
                                                      POPSCE
                                                      EPSCOP
                                                      SPOPCE
                                                      CEOPPS

                                                      I'm hopelessly lost!

                                                      Both really. I like PPC because you can take a few minutes once you have a sense of it and see an ad running in many cases. I like SEO because it's free and again, once you have a sense of the current state of the SE you work with, you can duplicate tactics and have a fair shot at another market or two.
                                                      43-922-863 Shut up and play your guitar.

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                                                        • Bhelliom
                                                          Registered User
                                                          • Feb 2003
                                                          • 57
                                                          #15
                                                          There are other methods of getting SE traffic cheaper than the normal PPC things like google adwords and yahoo sponsored search. For a much cheaper PPC cost (8 cents a click adult sites, 3 for tgp) you Can get very very good search engine rankings that have a much lower CPA than doing it through sponsored search or adwords.

                                                          SEO is very useful, but can be more useful when you use it in conjunction with a great PPC campaign. Check out our site. ExpressSubmit.net for a cheap and easy way to take care of both your SEO and get very very good rankings in Search engines


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                                                            • bdld
                                                              $100,000
                                                              • Dec 2001
                                                              • 11452
                                                              #16
                                                              i've been doing both for 6+ years and counting, and PPC has made me more money and taken less time overall. however it's not quite as fulfilling career-wise compared to seo.

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                                                                • ez12
                                                                  Confirmed User
                                                                  • Apr 2001
                                                                  • 2438
                                                                  #17
                                                                  SEO makes me feel smart

                                                                  PPC makes me feel like a cambler
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                                                                    • Furious_Male
                                                                      Doing the grind since 99
                                                                      • Oct 2003
                                                                      • 16884
                                                                      #18
                                                                      The guys that said both I agree with.

                                                                      A good blend of both will give you the best returns. There is a great blurb in Website Services magazine this month about the two.
                                                                      Living in Virtual Reality
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                                                                        • 2HousePlague
                                                                          CURATOR
                                                                          • Jul 2004
                                                                          • 14572
                                                                          #19
                                                                          Originally posted by PR_Tom
                                                                          SEPOPC
                                                                          POPSCE
                                                                          EPSCOP
                                                                          SPOPCE
                                                                          CEOPPS
                                                                          That's hot --





                                                                          2hp
                                                                          tada!

                                                                            Comment

                                                                            • Gottis
                                                                              Confirmed User
                                                                              • May 2004
                                                                              • 1746
                                                                              #20
                                                                              Originally posted by polish_aristocrat
                                                                              PPC = requires common sense
                                                                              SEO = requires skills
                                                                              Today's SEO = Generate inbound links (preferably relevant but not necessary). It requires money and ways to link back from other sites more than anything.
                                                                              Hit me up for ABC link trades - icq 7583011

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                                                                                • camuseeme
                                                                                  Confirmed User
                                                                                  • Feb 2006
                                                                                  • 413
                                                                                  #21
                                                                                  I do well on ppc and I still suck at seo, but learning

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                                                                                    • madawgz
                                                                                      8.8.8.8
                                                                                      • Mar 2006
                                                                                      • 30509
                                                                                      #22
                                                                                      SEO is wayyyy to fucking hard lol
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                                                                                        • pr0phet
                                                                                          Confirmed User
                                                                                          • Jan 2005
                                                                                          • 1041
                                                                                          #23
                                                                                          Depends on alot of things

                                                                                          PPC pros:
                                                                                          *instant results
                                                                                          *more stable then SEO (dont depend on an ever changing algorithm)
                                                                                          *takes little work

                                                                                          PPC cons:
                                                                                          *need a bankroll to make real $
                                                                                          *easy as hell to emulate your sucess

                                                                                          SEO pros
                                                                                          *cheaper
                                                                                          *harder to emulate

                                                                                          SEO cons
                                                                                          *Takes forever
                                                                                          *you can lose all your traffic in one update
                                                                                          Pr0phet

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                                                                                            • $5 submissions
                                                                                              I help you SUCCEED
                                                                                              • Nov 2003
                                                                                              • 32189
                                                                                              #24
                                                                                              Why not try both.

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                                                                                                • Kinky John
                                                                                                  Confirmed User
                                                                                                  • Sep 2005
                                                                                                  • 655
                                                                                                  #25
                                                                                                  prOphet ;) . . can you elaborate on the bankroll needs for PPC ?

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                                                                                                    • GatorB
                                                                                                      The Demon & 12clicks
                                                                                                      • Oct 2001
                                                                                                      • 18208
                                                                                                      #26
                                                                                                      Originally posted by Kinky John
                                                                                                      prOphet ;) . . can you elaborate on the bankroll needs for PPC ?
                                                                                                      Depends on what your goals are and if you can afford to re-invest most if not all your profit back into you PPC campaigns until you reach your goals. Also depnds on when sponsors pay you. Obviously if you are using sponsors that pay monthly your bankroll will have to be higher than one that pays weekly assuming you are going to spend the same amount of money each week promoting each one.

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                                                                                                        • mOrrI
                                                                                                          It's over there...
                                                                                                          • Nov 2004
                                                                                                          • 4208
                                                                                                          #27
                                                                                                          Originally posted by pr0phet
                                                                                                          Depends on alot of things

                                                                                                          PPC pros:
                                                                                                          *instant results
                                                                                                          *more stable then SEO (dont depend on an ever changing algorithm)
                                                                                                          *takes little work

                                                                                                          PPC cons:
                                                                                                          *need a bankroll to make real $
                                                                                                          *easy as hell to emulate your sucess

                                                                                                          SEO pros
                                                                                                          *cheaper
                                                                                                          *harder to emulate

                                                                                                          SEO cons
                                                                                                          *Takes forever
                                                                                                          *you can lose all your traffic in one update
                                                                                                          Nice analisis

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                                                                                                            • Wiggles
                                                                                                              Too lazy to set a custom title
                                                                                                              • May 2004
                                                                                                              • 14423
                                                                                                              #28
                                                                                                              with ppc you need to be very specific, you cannot really go for broad topics like with SEO. I do great with adwords for porn but i have a very specific terms so it helps alot, i tried some more generic terms and they suck ass!
                                                                                                              no sig

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                                                                                                                • Nicky
                                                                                                                  Too lazy to set a custom title
                                                                                                                  • Mar 2003
                                                                                                                  • 30072
                                                                                                                  #29
                                                                                                                  It's all about going niche

                                                                                                                  gfynicky @ gmail.com

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                                                                                                                    • hqxpics
                                                                                                                      Confirmed User
                                                                                                                      • Jan 2006
                                                                                                                      • 339
                                                                                                                      #30
                                                                                                                      PPC works faster, - we have to find an appropriate service, read more about not fair.
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                                                                                                                        • Kinky John
                                                                                                                          Confirmed User
                                                                                                                          • Sep 2005
                                                                                                                          • 655
                                                                                                                          #31
                                                                                                                          Originally posted by Nicky
                                                                                                                          It's all about going niche
                                                                                                                          WERD - yeah microniche even . . some crazy keywords coming out

                                                                                                                          thanks for your reply GatorB

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                                                                                                                            • SunTzu
                                                                                                                              Confirmed User
                                                                                                                              • May 2002
                                                                                                                              • 456
                                                                                                                              #32
                                                                                                                              It's not an either or, both have their place...

                                                                                                                              SEO should be part of your ongoing marketing campaign, for the long-run. It does take time, but the rewards far outway PPC. Use PPC for the short-run to fill the traffic gap while waiting for your SEO efforts to kick in. Just repeat the process for each niche you're trying to target.
                                                                                                                              Gtalk and email :: sd at tabu.com

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                                                                                                                                • $5 submissions
                                                                                                                                  I help you SUCCEED
                                                                                                                                  • Nov 2003
                                                                                                                                  • 32189
                                                                                                                                  #33
                                                                                                                                  Originally posted by SunTzu
                                                                                                                                  It's not an either or, both have their place...

                                                                                                                                  SEO should be part of your ongoing marketing campaign, for the long-run. It does take time, but the rewards far outway PPC. Use PPC for the short-run to fill the traffic gap while waiting for your SEO efforts to kick in. Just repeat the process for each niche you're trying to target.
                                                                                                                                  Good advise, Sun Tzu. BTW, that's an awesome book you wrote! Seriously though, the ART OF WAR is extremely relevant in online marketing as it with other activities that involve conflict and competition.

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                                                                                                                                    • Juilan
                                                                                                                                      Sultan of Swing
                                                                                                                                      • Feb 2004
                                                                                                                                      • 15141
                                                                                                                                      #34
                                                                                                                                      stick to what you do best
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                                                                                                                                        • kilotoons
                                                                                                                                          Confirmed User
                                                                                                                                          • Apr 2006
                                                                                                                                          • 519
                                                                                                                                          #35
                                                                                                                                          PPC works better for me

                                                                                                                                          -Mike


                                                                                                                                          Knowledge is Power Ask Me How To make money

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