Thanks everyone

I've been having a blast researching everything. Now if the owners and I can just come to terms with a sale price ;)
One of the main things I've found is the bulbs. You can get an old bed with good bulbs with great results and an awesome new bed with shitty bulbs that sucks. This is the nicest one in town by far - nothing fancy at all like you see in the "big city" so getting the right bulbs in there is going to be very important. I know I've laid in 4 different beds that were the same model and had 4 different results.
It's SO hidden that one of the first things I'm going to do (besides sending out post cards to old customer who haven't been in the past few months) is get some business cards printed up with "Free Tan or Free Aqua Massage" printed on them. This town is small enough where I can give them to damn everyone I run into and if I can get 5% to come in and SEE the place, I've at least accomplished them knowing where it is
Honez - will look for that lotion - which means you have to come in for a free tan. You know you have a bedroom here at my house! (I may need to pick up a little..........)