I know it's a stupid question, and I think I kind of understand what it is. But can someone clarify it for me?
Can someone explain to me what a cross-sale is?
Collapse
X
-
Comment
-
Here's the deal.
When you buy a subscription on a sponsor's page, you enter your cc number and hit a submit button.
A cross sale is when a subscription to another site is included. Usually, this is in the form of a pre-checked button with some verbiage (also subscribe to xyz site). Usually this is a free for a limited time offer - so if you don't cancel by x time, you start being charged.
Sometimes, these are hidden (ie th form field is type=hidden) so the surfer doesn't even know. This would be, imho, fraud. Having the boxes ticked by default, rather than unticked by default, is right on the edge of deceptive business practices.Comment
-
Fuck me stupid... I actally agree with FluffyGuy for a change!Here's the deal.
When you buy a subscription on a sponsor's page, you enter your cc number and hit a submit button.
A cross sale is when a subscription to another site is included. Usually, this is in the form of a pre-checked button with some verbiage (also subscribe to xyz site). Usually this is a free for a limited time offer - so if you don't cancel by x time, you start being charged.
Sometimes, these are hidden (ie th form field is type=hidden) so the surfer doesn't even know. This would be, imho, fraud. Having the boxes ticked by default, rather than unticked by default, is right on the edge of deceptive business practices.Comment
-
"Suggesting the purchase of an additional product or service that may not necessarily relate to the original product purchased."
Offering your members Viagra is a Cross Sale... Etc..
It doesn't have to be as FluffyGrrrl suggested that is just one option for a Cross Sale...Last edited by payd2purv; 05-22-2008, 12:35 PM.
Comment
-
Normally, in almost all cases - xsales are NOT hidden. - Actually, you would say that is super rare.
Now having pre-checked xsales, even one or two of them, is normal. The xsale can also happen on the credit card page, or any page, from the thank you to member areas - after the sale has happened. One click email offers, is a form of an xsale.
~TheDoc - ICQ7765825
It's all disambiguation
Comment
-
Yeh thats sorta what I thought it was, thanks for clearing it up.Here's the deal.
When you buy a subscription on a sponsor's page, you enter your cc number and hit a submit button.
A cross sale is when a subscription to another site is included. Usually, this is in the form of a pre-checked button with some verbiage (also subscribe to xyz site). Usually this is a free for a limited time offer - so if you don't cancel by x time, you start being charged.
Sometimes, these are hidden (ie th form field is type=hidden) so the surfer doesn't even know. This would be, imho, fraud. Having the boxes ticked by default, rather than unticked by default, is right on the edge of deceptive business practices.Comment
-
That is totally unethical. There is no way in hell any sponsor program would ever do something shady like that. I'm shocked that you would even imply it!

Comment




Comment