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Surfers do not know we call them "surfers"
I smile every time I see an affiliate program that has the two images on their splash page, "surfers click here for porn" and "webmasters click here to make money". I honestly think that the 400x400 image of dollar signs and the words "make money" get a surfers attention more than something addressed to people who hang out at the beach and ride on boards...
discuss?
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