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I've joined quite a few as a surfer. Around 50.
I consider the standard "tour" design to be overrated. I hardly ever clicked on the tour or preview but instead looked for information on updates and total amount of content. In fact a tour which merely showed a few pictures but neglected to give me this info turned me off unless I had information from else where which told me the members area was worth it. For this reason I prefer designs such as kinky dollars "update pages". This shows the surfer what they are getting and overwhelms them.
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