I found the article i read. I made a mistake. Sorry.
Fixed-price sales = 40% of eBay gross merchandise volume. Article says they want to compete with Amazon.
Quote:
On the call, Donahoe told analysts that the company will place more emphasis on fixed-price sales, which account for more than 40% of the company's gross merchandise volume.
"Auctions attract enormous value selection and fun to eBay, but for many sellers and buyers, and for many products, auctions are just not the optimal format," Donahoe said. "So what we need to do is marry the value selection and fun created by auctions with the convenience and opportunity inherent in a fixed-price setting."
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http://www.marketwatch.com/news/stor...1305963A6D3%7D