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personally i think it is both .. design gets them questioning if it is worth that second click into what the content via trailers looks like .. if the second click was easy to find and worked quickly they're happier .. then they glance at the content .. a full package will get them to pull the card .. like when you see 2 girls together .. you usually choose the better looking one to look at .. if she is in a short skirt and tiny top .. you know you have quick access ..2 of 3 strikes down .. knowing full well they probably both have vagina's
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No sig .. just me
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