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Tempest, I don't disagree with most of what you post, but you are mixing some things up:
Mailing expired or ex-members is different from contact the public at large. Going back to someone who is in the 1% willing to pay for porn and offering them something new is like shooting fish in a barrel. They aren't "serious" porn surfers - they are the committed few. It would be like using professional golfers and asking why so few people play sub-par rounds.
As for bookmarkers to your site, consider if they are bookmarking you, then they are likely NOT using tubes,torrents, or other fileshare methods to get their porn. They are comfortable with what they get from your site, and value your judgement.
New and fresh is always good. Nobody will ever disagree with that. Surfers can spot new, they have seen all the old stuff already. If you have surfers as above that "trust" you, then you will see more sales. That is normal.
Linkster, you are correct - the customers fall in different categories and have different needs. I sort of feel that much of the relationship style surfers have been lured (and burned) by the dating sites, and some of them have run up some pretty mighty bills on the cam sites. These are the type of people I suspect would join an amateur site long term, showing up for every camshow, checking in on update day to see the latest pics and videos, etc. Long termers that really make that market go. In many ways, they are long past the concept of "porn".
Anyway, back to the start of all of this: I would love to see a 10 minute clip gallery or page with some sort of explaination of what is going on. I am especially interested not in the ratios at the sponsor level but rather the number of plays required to get a sale. 100 plays? 1000 plays? 10,000 plays? It is an interesting question. I can certainly see that if the video entirely avoids the sex part and sticks with the "setup" that it might work.
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