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I'd go with some well designed blogs with real quality content, building a solid little network should be fast and easy with $10k.
Forget about a paysite with $10k, you need to invest alot in exclusive content and marketing to webmasters/affiliates, plus in house traffic if you want to have a competitive site. Only exception would be a very rare, unique niche with very little competition, but you need profund knowledge about the niche.
So, before swimming with the sharks, better build a free network first, if it works out for you, you can invest the money in a paysite and you even got some traffic to play with already.
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