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Old 05-29-2007, 10:52 PM  
GatorB
The Demon & 12clicks
 
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Join Date: Oct 2001
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Quote:
Originally Posted by CDSmith View Post
I'd say FF1 was a financial win.

Studios aren't stupid. (usually) They're not going to make a FF2 and have plans for a third in the works if it tanked the first time.


Personally I liked the first one.
As I said you are assuming studios get the same % of the gross as they do in the US. Usually studios hope to at least break even with the US gross then everything from foreign is profit. FF did NOT break even with it's US gross. that's the whole point. US gross was $156 million.

Now I just found several sources that say that $35 mil is the average spent on movie advertising per movie the last few years. Probably higher for movies like FF, but let's go with that. So $100 mil budget $35 mil advetising for a total of $135 million. Once again the studios made maybe $88 mil from US gross. That's a loss of $52 million. The movie SHOULD have made at least $246 million just to break even in the US. I'd say $156 mil falls well short.

I can guarantee you when the studio signed the $100 mil check they expected a US gross of more than $156 million.
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