Web2.0 isn't about sharing content or ideas, it's about user interaction. It has been around since the dawn of the Internet, and Adult made it what it is today. The thing is the mainstream market likes to give everything a name.
Web2.0 is all the social sites, blogs, forums, chat rooms, any place you can comment, vote, react, viral market, mass market, video market.. Web1.0 is putting a banner on a webpage, Web2.0 is everything else.
What they are calling Web2.0 is already the past.
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