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Old 04-23-2007, 03:37 PM  
Marketing Yoda
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Join Date: Apr 2007
Location: The Dagoba System
Posts: 34
Quote:
Originally Posted by crockett View Post
They had something like 4 thousand people on the waiting list and the car was already through R&D. As it was a product on the sales floor buy with a very limited supply. That was 4k people with out even much of an advertising campaign.
Ford and GM sell 40,000 - 50,000 trucks EACH per MONTH. 4000 vehicles might be a market if you're Ferrari or Lambo, but it's an insignificant drop in the bucket to someone who sells 2 - 3 million total units a year.
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