Originally Posted by MarkTiarra

I'm not posting any examples here but I can tell ya' this...

The main thing to accomplish on the join page is to overcome any typical objections toward taking that final step. Those hurdles are:

- Will there be any hidden costs?
- Is the access given instantaneously?
- Is this complete access?
- Can I really quit any time I want or will I get dicked around?
- What will my credit card bill say?
- Is this a secure transaction?
- Is my info going to be shared with spammers?

Which question is most important is largely dependent on the experiences (or lack thereof) that the potential customer has had. A good join page will overcome these obstacles and perhaps reiterate the main reasons to join as well.