Quote:
Originally Posted by rowan
Wow... both ads are or have shown in Australia, I figured they were just CGI. It's almost a waste of time doing the real thing when everyone just assumes it's all computer magic these days. 
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not really, the awards and viral-ness of them has gotten them far more exposure than any cgi shit would have
hell, I would have cared less if they did CGI.....oooo wow, someone else can work a computer....but they did the real deal, and the videos are so viral right now because of it...pure genius advertising
this, my friends, is EXACTLY what a company hopes for when creating an ad of this type
same with the Honda COGS ad.....pure genius and it still ends up in my email inbox at least once every 6 months