Quote:
Originally Posted by TheDoc
Penthouse, DRM doesn?t improve retention, that?s a myth. You can take the same content, re-stamp it, open two different sites, update a new video/photo set a week, one with DRM and one without, they will retain the same. DRM just costs you more time, money, and headaches. If you plan on setting up PPM billing on videos then that?s a different story.
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Thanks for your post TheDoc but maybe I wasn't clear. We are removing DRM from the Danni members area. One of the biggest customer complaints at Danni.com is problems with the video delivery and DRM because they really make you jump thru hoops to watch downloaded videos. I heard this as a complaint from webmasters esp review sites; so I used it as an example of one of the many things we are in the process of changing at Danni.com.
Thanks tho.