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Old 07-13-2006, 02:05 PM  
Gottis
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Join Date: May 2004
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Google Adwords goes nuts with 2000% cpc increases - thousands affected

I'm surprised there aren't threads about this on gfy.

Advertisers are seeing increases of their minimum bids of up to 2000% across the board. Anybody here been affected?

I'll break it down for ya'll - straight from Google:

"From time-to-time, we improve our algorithms for evaluating landing page quality (often based on feedback from our end-users), and next week we're launching another such improvement. Thus, over the coming days a small number of advertisers who are providing a low quality user experience on their landing pages will see increases in their minimum bids. It is important to note, however, that the vast majority of advertisers will not be affected at all by this change, as they link to quality landing pages."

Lots of furious advertisers can be found at http://www.webmasterworld.com/google_adwords/ (I hope it's okay to link to a mainstream forum).
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