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Old 02-08-2010, 09:08 AM   #1
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GFY Educational Series: SEO Hosting Explained

SEO Hosting.

First off, this article is not intended to sell you anything. It is mainly to explain why SEO hosting was created and why someone might use it. So, why is there SEO hosting?

Several years ago, Google released their SOAP Search API. In it, they described their Automatic Filtering as follows:

2.3 Automatic Filtering - <filter>


The <filter> parameter causes Google to filter out some of the results for a given search. This is done to enhance the user experience on Google.com, but for your application, you may prefer to turn filtering off in order to get the full set of search results.

When enabled, filtering takes the following actions:
Near-Duplicate Content Filter = If multiple search results contain identical titles and snippets, then only one of the documents is returned.
Host Crowding = If multiple results come from the same Web host, then only the first two are returned.

One may suggest simply disabling the filter. The odds of your typical user disabling the default Google filters lay somewhere between slim and none.

This Host Crowding issue presented quite a problem for people and companies with their own mini-networks of sites. Many had built these over a couple of IP's that shared the same C more often than not. These were not people that were doing anything questionable, or spammy. They had built their money and feeder sites properly for the times, but the times had changed. These people needed to spread their IP's out. Most hosts were unable to provide additional IP's on different A or C subnets without ARIN justification. Unfortunately, SEO was not a valid reason.

Which brings us to, what is SEO hosting?

For purposes of this discussion, your IP address of 12.34.567.890 is in the format A.B.C.D. In the example of 12.34.567.890, the 567 is the C subnet. A web host that specializes in SEO hosting will be able to provide you with IP ranges that fall under various A and C subnets. You should also have the ability to create your own private nameservers. Probably one of the most important attributes to a good SEO host is the ability to provide shared hosting with dedicated IP's.

While many may scoff at the importance of dedicated IP's I have spoken with a few SEO companies that will not even accept someone as a client unless they can provide dedicated IP's for the sites they are to manage. Combine that with the fact that you can be sharing an IP with more than 9,000 other domains, you have the added risk of another site on the same IP promoting the same product(s). An extra added bonus is that having your IP's spread out makes it more difficult for competitors to do a reverse IP lookup to find all your sites.

Which brings us to the last question, who would have a use for SEO hosting?

Granted, there is no doubt that SEO hosting is not for everyone. The most likely person to need it is going to have their own network of sites. People get tired of doing link trades that never seem to stay up for one reason or another. You have a lot more control when you own all the sites you are trading with. Service companies such as designers, Internet marketing firms and programmers that host their clients' sites might also find SEO hosting beneficial as a means of keeping their clients' sites separated.

Please be advised, no one is suggesting that once you spread out your domains over multiple IP's that you can start haphazardly linking them together. Google is not stupid. However, it is automated which means you can get away with a lot as long as you do not draw attention to yourself by unnatural actions.

In a nutshell, only you know if you can be helped by spreading your sites around. And yes, you can accomplish the same thing by getting small hosting accounts all over the place. The downside to that is that you now have multiple control panels, multiple bills, and multiple support contacts. It can get to be a problem when you have hundreds or thousands of sites and cannot remember which host you had one particular site on. The fact of the matter is that if you have a network of sites promoting a similar product, and you want more interlinking flexibility, SEO hosting may be just what you need.

About the author:

Lloyd "baddog" Brown is Director of Business Development for www.GotWebHost.com, a premier provider of multiple Class C hosting and the leader in SEO hosting services. Brown’s portfolio includes more than 12 years of Internet marketing experience.
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Old 02-08-2010, 09:10 AM   #2
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Nice read Baddog ...thanks
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Old 02-08-2010, 09:12 AM   #3
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Lloyd, thank you for taking time out of your busy schedule to share this information with us and participate in the GFY Educational Series. I'm sure there are lots of industry veterans and newbies alike who can learn alot from this article. I certainly did!
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Old 02-08-2010, 09:50 AM   #4
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thanks for posting , helps so i can point people to this post without having to explain all that everytime

a question though i have always wondered , as you mentioned seo is not a justification for arin ip requests, yet many hosts offer multiple ip's for just that, i am not an expert in this field, but as i have read ip's can be revoked by arin if they arent being used for the purpose arin outlines. Do seo hosts run the risk of ip's being revoked ? have you ever had ip's revoked ? can you give us any more details on this.
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Old 02-08-2010, 09:54 AM   #5
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So educational...............thanks Baddog
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Old 02-08-2010, 09:55 AM   #6
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nice post, i gotta get my educational thing done shortly
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Old 02-08-2010, 09:56 AM   #7
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In my opinion, SEO hosting is bullshit. A made-up marketing concept to lure the customers in.

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Old 02-08-2010, 10:02 AM   #8
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In my opinion, SEO hosting is bullshit. A made-up marketing concept to lure the customers in.

Hard to prove who's right though....
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Old 02-08-2010, 10:11 AM   #9
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Hard to prove who's right though....
If I get this right, Baddog is talking about filtering for duplicate content.
What are the chances that 2 sites hosted at the same place are going to have duplicate content?

And if you have duplicate content - you are going to get filtered either way, no matter if you are on different IPs or not.

In the past (2000-2004), the purpose of having your sites on multiple IPs was for interlinking all your sites and artificially boosting your sites that way. So having sites on multiple IPs prevented Google from identifying that the sites belong to the same person (and penalizing as a result).

But since then, google has so many tools that they use to find out if the sites belong to the same person - that different IPs don't matter anymore. Google would know anyway.
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Old 02-08-2010, 10:11 AM   #10
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IP's can't be over 255, just so you know.
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Old 02-08-2010, 10:15 AM   #11
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I have to say.. Good read Bad Dog. Where this matters most is cross linking between domains, and the same niche crossed linked on the same ip. I have many sites that link to nothing but a sponsor, but the use of keyword placement and the amount of text is what matters most. I have taken everything I have learned from so called seo experts and done the complete oposite and still have sites ranked in the top 10, so you can't exactly go by everything you read. Domain name seems to be the most important anymore.
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Old 02-08-2010, 10:19 AM   #12
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If I get this right, Baddog is talking about filtering for duplicate content.
What are the chances that 2 sites hosted at the same place are going to have duplicate content?

And if you have duplicate content - you are going to get filtered either way, no matter if you are on different IPs or not.

In the past (2000-2004), the purpose of having your sites on multiple IPs was for interlinking all your sites and artificially boosting your sites that way. So having sites on multiple IPs prevented Google from identifying that the sites belong to the same person (and penalizing as a result).

But since then, google has so many tools that they use to find out if the sites belong to the same person - that different IPs don't matter anymore. Google would know anyway.
I would think there was a reason for Google to come up with the "Google Public DNS service" - now they know who owns what, and what IP address it sits on.
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Old 02-08-2010, 10:39 AM   #13
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thanks for posting , helps so i can point people to this post without having to explain all that everytime

a question though i have always wondered , as you mentioned seo is not a justification for arin ip requests, yet many hosts offer multiple ip's for just that, i am not an expert in this field, but as i have read ip's can be revoked by arin if they arent being used for the purpose arin outlines. Do seo hosts run the risk of ip's being revoked ? have you ever had ip's revoked ? can you give us any more details on this.
We have never had any IP's revoked. I do not know of anyone that has had them revoked.
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Old 02-08-2010, 10:53 AM   #14
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thanks for the read baddog!
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Old 02-08-2010, 10:57 AM   #15
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Thanks for the explanation. Now if someone has a webmaster resource site, has your permission to repost this article?
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Old 02-08-2010, 10:58 AM   #16
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Nice read
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Old 02-08-2010, 11:03 AM   #17
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Great reading.

Host Crowding = If multiple results come from the same Web host, then only the first two are returned.

But hosting filter would than apply to all ips at that host. So only 2 results from Godaddy, 2 from Webair and so on. It does not look at IP classes, it looks at hosts and each ip is binded to a host, isn't it?
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Old 02-08-2010, 11:05 AM   #18
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good stuff
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Old 02-08-2010, 11:14 AM   #19
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Great article, thanks for taking the time.
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Old 02-08-2010, 11:19 AM   #20
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..the leader in SEO hosting services..
BTW, who appointed you the leader?

you aren't even the top result in Google for "seo hosting"
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Old 02-08-2010, 11:21 AM   #21
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useful info to those who didnt know
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Old 02-08-2010, 11:27 AM   #22
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Thanks for the explanation. Now if someone has a webmaster resource site, has your permission to repost this article?
Afraid not. I will be adding it to pimpspromo.com later and you can use the RSS feed.

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If I get this right, Baddog is talking about filtering for duplicate content.
My last and only response to the troll.

HOST CROWDING
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Old 02-08-2010, 11:37 AM   #23
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Host Crowding = If multiple results come from the same DOMAIN then only the first two are returned.

NOT webhost. Google it.
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Old 02-08-2010, 11:43 AM   #24
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Nice read. Thanks for sharing.
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Old 02-08-2010, 11:46 AM   #25
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Why you need cold ice? think of a summer day, you're hot...and we are bringing you cold motherfucking ice...yaaaaaaaa boy..cold ice isn't for everyone, just for people who wanna get cold on a hot summer day!
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Old 02-08-2010, 11:49 AM   #26
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Good read Lloyd. Thanks.
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Old 02-08-2010, 12:02 PM   #27
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Quote:
Originally Posted by Moose View Post
Host Crowding = If multiple results come from the same DOMAIN then only the first two are returned.

NOT webhost. Google it.
Did you bother to follow the link that I quoted?

Quote:
Host Crowding = If multiple results come from the same Web host, then only the first two are returned.
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Old 02-08-2010, 12:17 PM   #28
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Seeing as this is all about education, "IP" should be followed by a single " s ", not " 's".

Saying IP's suggests ownership or contraction, whereas you're trying to say "more than one".
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Old 02-08-2010, 12:20 PM   #29
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Old 02-08-2010, 12:28 PM   #30
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Nice reading, thx baddog!
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Old 02-08-2010, 02:07 PM   #31
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Does host crowding apply to webhosting nameserver domains?
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Old 02-08-2010, 02:16 PM   #32
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Great article Lloyd.

Thanks for posting
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Old 02-08-2010, 02:20 PM   #33
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Now this is a really nice and informative post, I really wanted to cry when I saw the first one in the series (even though I love Netbilling)

Maybe you could provide more information on how your solution is managed as opposed to the multi-servers approach. I've 11 servers right now and usually have to try 2 or 3 times until I find the correct one for some specific domain (but I'm dumb, so that counts as well )
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Old 02-08-2010, 02:21 PM   #34
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Nice read Baddog

Oh let's end It with a classic "There is no money in SEO" quote
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Old 02-08-2010, 03:07 PM   #35
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Does host crowding apply to webhosting nameserver domains?

I am not going to pretend to know how G checks, however, we use a different NS for each C, even if the C is used on multiple servers.

We also allow private NS on all of our shared plans that use dedicated IPs. If you have a dedicated server you create your own NS and we recommend using a different NS for each C (at least. This will depend on how many domains you use on each IP).

Quote:
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Now this is a really nice and informative post, I really wanted to cry when I saw the first one in the series (even though I love Netbilling)

Maybe you could provide more information on how your solution is managed as opposed to the multi-servers approach. I've 11 servers right now and usually have to try 2 or 3 times until I find the correct one for some specific domain (but I'm dumb, so that counts as well )
Not sure I understand the question. If you are asking how I remember which site is on which server, most of the time I have to do a whois and find out what NS it is using. Then I use my chart that will tell me which server that will be.

If that does not answer your question, could you reword it please?
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Old 02-08-2010, 03:35 PM   #36
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Much better than the previous one. Thank you.
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Old 02-08-2010, 03:52 PM   #37
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I think Host Crowding is probably a filtering strategy that was never really implemented. That said, SEO hosting is probably more like SEO Insurance. Your house may never catch on fire. If it does, maybe at least you can save something.
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Old 02-08-2010, 04:19 PM   #38
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Old 02-08-2010, 04:33 PM   #39
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http://www.mattcutts.com/blog/myth-b...-ip-addresses/

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Why in this day and age does google continue to penalize sites that are virtual hosted? With ip addresses becoming harder to get/justify every day why does google discount the relevance of links that don’t come from a unique ip address. Please don’t just deny it, I think the Internet community deserves an explanation.

Craig’s reply was as follows:

I can’t just deny it? What are my other choices? Actually, Google handles virtually hosted domains and their links just the same as domains on unique IP addresses. If your ISP does virtual hosting correctly, you’ll never see a difference between the two cases. We do see a small percentage of ISPs every month that misconfigure their virtual hosting, which might account for this persistent misperception–thanks for giving me the chance to dispel a myth!
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Old 02-08-2010, 04:43 PM   #40
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nice read!
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Old 02-08-2010, 04:51 PM   #41
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I love when people use that quote.

#1. What does it have to do with the price of tea in China? It has zero to do with the subject.

#2. You think because MC said it, it must be true?
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Old 02-08-2010, 04:51 PM   #42
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thanks for posting baddog very informative as usual. I will be giving you a holler so we can get some more traffic
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Old 02-08-2010, 04:53 PM   #43
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thanks for posting baddog very informative as usual. I will be giving you a holler so we can get some more traffic
SEO isn't as much about improving the amount of traffic as it is the quality.
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Old 02-08-2010, 05:07 PM   #44
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Great reading.

Host Crowding = If multiple results come from the same Web host, then only the first two are returned.

But hosting filter would than apply to all ips at that host. So only 2 results from Godaddy, 2 from Webair and so on. It does not look at IP classes, it looks at hosts and each ip is binded to a host, isn't it?
Can you answer my question please. Thank you.
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Old 02-08-2010, 05:10 PM   #45
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About the author:

Lloyd "baddog" Brown is Director of Business Development for www.GotWebHost.com, a premier provider of multiple Class C hosting and the leader in SEO hosting services. Brown’s portfolio includes more than 12 years of Internet marketing experience.
Good work. Well written.
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Old 02-08-2010, 05:11 PM   #46
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Matt Cutts is the man, like he says it makes no difference what so ever...

http://www.mattcutts.com/blog/myth-b...-ip-addresses/
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Old 02-08-2010, 05:14 PM   #47
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Can you answer my question please. Thank you.
Not exactly. Again, this is why I said do not draw attention to yourself by unnatural actions.
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Old 02-08-2010, 05:16 PM   #48
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Matt Cutts is the man, like he says it makes no difference what so ever...

http://www.mattcutts.com/blog/myth-b...-ip-addresses/
I am sorry, we are not here for Page Rank, we are here for SERPS.
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Old 02-08-2010, 05:18 PM   #49
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I love when people use that quote.

#1. What does it have to do with the price of tea in China? It has zero to do with the subject.
Your article describes using sites on different IP addresses to link to each other. "SEO Hosting".

The quote from Matt Cutts clearly states "Google handles virtually hosted domains and their links just the same as domains on unique IP addresses"

It has everything to do with the subject.

Quote:
#2. You think because MC said it, it must be true?
Matt Cutts is head of Google's Webspam team, I really doubt he'd go out and spread some bullshit. Whereas you clearly have a vested interest in SEO hosting.
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Old 02-08-2010, 05:25 PM   #50
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matt cutts does spread some "fake info" every now and then to combat black hat

but going from that to baddog saying "if mc said that it must be true?" no no, if baddog said that then it must be true. roflcopter @ seo hosting


i sale tgp hosting
tube hosting
linklist hosting
and anything you wanna name it hosting, but that plan costs 3x.
oh and COLD ice too. its the shiznit.
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