| DateDoc |
04-15-2008 08:03 AM |
Yahoo To Test Google Ads On Its Search Results Page!
The online media space lately has had its share of drama: Microsoft's prolonged attempt to acquire Yahoo; Yahoo's own potential partnership with AOL; rumors that News Corp. might join forces with Microsoft to combine MySpace, MSN and Yahoo in some fashion. And if that weren't enough, Yahoo last week announced it would begin to test run ads from rival Google on its own search results pages.
It's that last move that had digital buyers shaking their heads (and had Microsoft's lawyers screaming anti-trust).
http://www.mediaweek.com/mw/current/..._id=1003788962
:Oh crap |
