Originally Posted by Barefootsies
(Post 16457371)
Actually, it was not the consumer who shifted. It was desperate business owners, and I use that term loosely.
Online shitheads started to realize the more 'free' the more traffic. The more traffic the more sales. The more traffic and sales the more you could charge for advertising, or glorified spots (TGP) and then you bragged about it.
So then you started a flock of sheep all doing the same thing. Trying to copy what you were doing. They did not take any classes, or read any books. They just tried to copy what you were doing. Stealing your meta tags, and pages, or layouts, and what you did.
They have some success, or not as much, so they give away more free. Instead of 10-15 sec videos, they must be 30-60-120 seconds. Instead of 12 pictures they were 15, then 16, then 20. More free meant more members, more visitors, more money.
Then, in no time, you have 10,000 sheep trying to do the traffic and numbers game until it does not work anymore. Along come the tubes and then start out with the 30 seconds, then a minute ,then 3, then 5, then 20. Repeat the same process all over again.
New business model. People making money hand over fist. Mass traffic. 10,000 sheep trying to copy cat that with same site, same sponsors, same content, same techniques. Not as successful, ok, so more content, longer freebies, and so on...
The fact has always been most people do not KNOW HOW TO SELL!
They have managed for a decade to play the traffic, free and numbers game. But when it stopped working a year or two ago. They threw more and more traffic at the wall, and less was sticking. Because that is not a sales process. That is called crossing your toes and hoping to get lucky.
Those who know how to sell will survive this storm. Those who do not, will not. Paying for what you use is a business model. Giving away everything for free is not. Which is what most corporations are now finding.
Desperation and greed for traffic and hope of sales is what opened this up. But big business is starting to realize, just as most in adult should, you are not after volume. You are after SALES, conversions, customers (unless you are in the traffic game).
:2 cents:
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