I tell them I am in noneofya business
Seriously, friends and family know what I do, and have since I've been doing it. As for complete strangers, and those outside of the inner circle, it depends on who they are but some variant of...
-photography & web design
-consulting
-online marketing
-media company with it's finger in a lot of pies.
Not that I am ashamed either. However, I do not want to be badgered about all their "great ideas" they have since they've "always wanted to get into this bidness", or "do you get to fuck the hunnies", and "you must make phat dollas", followed with "dude we REALLY need to hang out brotha".
