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Originally Posted by pocketkangaroo
Then why have it checked? I mean if it is there for the surfer to choose and they all know what they are signing up for, why not let them check it? There is one reason to pre-check the boxes, and that is to get people who didn't look to sign up for other sites. If they wanted it, they can move their mouse over 3 inches and check the box.
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there's another reason too - psychology. More people are apt to consciously take it if it's already pre-checked for them ... and utilizing psychology in business is smart if it increases your bottom line and are able to pay webmasters more for their traffic.
