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Most sponsors these days track your affiliate code thru the pages in the url so you don't lose out on an immediate signup. The issue only comes in if that surfer comes back later or for programs that rely on cookies to track the surfer and your WM id thru some or all of their site.
The entire cookie issue came out because one sponsor claims to be revshare but only pays out for 14 days and I think it was based on the cookie although I'm not all that familiar with the entire issue.
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