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Originally Posted by Mike33
Why do you think this extension be more successful than previous ones? Many european nations already have their own like .nl, .uk, .fr and come anywhere close to .com?
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.eu is a union of all the countries...better business decision and "image"...for example if you own a bank in California what would you want to brand it:
bank.ca
bank.us
you'd probably want both..but if you only could have one which looks better to the U.S. consumer? now if you have a bank in France you'd want to open up your business to as much customers as possible, and since all of these countries are changing to the eruo and one monetary system - hence .eu
????