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What is so hard to understand about the following pretty basic logic...
When it is nice outside and stays lighter later more people are out enjoying themselves doing outdoor activities. If they are outside more they are away from their computer and cannot surf porn nor buy it.
And dont tell me they'll just find another time to watch it. There is only a certain amount of hours in a day. People do have other responsibilities including families and employment. More time outside = less time indoors in front of the computer.
Why do you think the television networks roll out the reruns during June, July and August? Just for the hell of it? Or have they figured out that there are less people watching TV during those months and they cant charge as much for advertising.
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