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Old 09-26-2002, 11:02 AM  
Paul Markham
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Join Date: Jun 2001
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Quote:
Originally posted by gothweb
So, how much should I charge for semi-exclusive softcore niche content? I am still new to this, so am trying to find the price that is fair but keeps me firmly in the "premium" range. I don't pretend to be a marketing expert, so I am always open to feedback.
This is simple, you will need something like Excel.

Take all the costs, models, studios, equipment, insurance, transport, feeding models, heating, admin, computers, Internet access, plus EVERYTHING else. Devide the money by the number of sets you shoot a "Year". You now have a cost per set.

Double it and ask can you live off that? If the answer is yes there is your price per set, charge more or shoot more.

Now the problem is the marketing to get the sales. You just saw how I did it, as an example of what my clients get for the price they pay.

In the begginning offers from people like Brad will seem tempting, fortunately for us we did not need the money.
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