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Originally Posted by Mike33
I'm not familiar with adsense. Just to be sure, adsense pays per click and not on impressiosn right?
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they pay on both now, depending on the advertisers preferences
keyword targetted adsense pays per click. with keyword targeted google chooses which sites to show your ads on
site targeted adsense pays per impression. with site targeted the advertiser chooses which site to advertise on and then how much to bid per thousand views. the owner of the site then gets a cut