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A freakin' legend!
Industry Role:
Join Date: Feb 2004
Location: Las Vegas, Nevada USA
Posts: 18,975
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Look at your expenditures on Google AdWords, Yahoo Overture, etc.. How much is it costing you now to acquire a new customer? More than the cost of a free sample?
;)
The hardest part of marketing is getting the customer to CALL you. If you give them something for free... BINGO! That hurdle just got alot lower.
Ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring, ring!
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