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I suppose it could also be considered sort of a survival of the fittest situation. The barriers of entry into adult are quite low with low cost hosting and the abdundance of free promotional content. Every Dick, Tom, and Harry can start his own website overnight. I suppose posting bullshit stats about programs to turn newbies onto the same played out shit that isnt going to convert with thier bottom rung traffic is perhaps a way to weed out the weak.
Just my 2 cents.
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