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Originally Posted by fr0gman
I have always wondered about the thought process behind these statements. I mean, it is not like someone can win the auction by bidding less than the reserve so how is it unfair to tell someone the reserve. In "real" auctions they tell you what the reserve price is. It is usually the opening bid, but for some reason some eBay sellers like to tease people by having an undisclosed reserve.
Tell me Daddy-O, what do you think is fair/unfair when it comes to reserve prices.
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Yes, the tease is probably part of the reason to have an undisclosed reserve. To protect your assets as a "stop loss" is also important. To get people to bid freely without artificial barriers is yet another.
To answer your second part about fairness: fairness is in part determined by bidders having the same information, at least the material facts. So we try not to show favoritism. Maybe it is just a token gesture, but that's the way it is.