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Originally Posted by TheJimmy
10k content
5k+ design of site/affiliate admin/fhgs/banners/hpas
3-5k custom coded affiliate software
750 x2? for epoch/ccbill yada yada processing fees
30-40k for initial promo, some PPC, , spots on industry/resource boards, etc...
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My ideas (granted I'm not a paysite owner so take what I say with a grain of salt...):
Spend more on content, for that price you won't get much exclusive content
Buy NATS or MPA3, don't get something custom coded until you have more cashflow
Keep your promotion costs down, you want to test a lot in the beginning and do your own marketing until you nail the formula for success.
So in summary, spend more on content, less on marketing in the beginning until you get yourself a profitable model, then expand.
WG