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Another variation, a very important one at that is REINVESTING that income back into your business. Example: you do manual dbase stuffing traffic, you generate $$$, you buy a script to automate your previously manual work, you generate more $$$, you then automate some more or pay for new filter pages to make even more $$$ with the same traffic. Although its not technically a NEW asset that you're acquiring, you are building more efficiency into your current revenue generation system.
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