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WiredGuy · 02-24-2006, 03:57 PM

PPS is the only model that can be assessed for my business model. When you're doing media buys of this scale, I'm not waiting 4-5 months to realize capital gains (or losses). I need to know with 7-10 days maximum if I should continue or cut the campaign.
WG

02-24-2006, 03:57 PM
WiredGuy Pounding Googlebot Industry Role: Join Date: Aug 2002 Location: Canada Posts: 34,504	PPS is the only model that can be assessed for my business model. When you're doing media buys of this scale, I'm not waiting 4-5 months to realize capital gains (or losses). I need to know with 7-10 days maximum if I should continue or cut the campaign. WG __________________ I play with Google.