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Old 02-20-2006, 06:13 PM  
WiredGuy
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Join Date: Aug 2002
Location: Canada
Posts: 34,503
Quote:
Originally Posted by wedouglas
Ask the guy above me if he like when his cpc increases because im simply trying to drive up his costs. I'm not making more money. He isn't making more money. Google is. Competition is the deciding factor in actual cpc. My min bid for every keyword is .01 but im not paying it on everything. Eliminating competition decreases costs. Plain and simple.
In a perfect world what you said is true. Unfortunately we don't live in that world. Competition thrives, competition is what drives the marketplace. Collusion (which is basically what you're describing) will ultimately fail unless you can control every person in the market including new entries. Assume you do set up this magical company that will control all of adwords adult, it won't be hard for a new competitor to start up and swoop right in and create havoc to your plans.

WG
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