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Sent a letter with very detailed info on what he downloaded and when (inculde scene names, ip adress, the whole bunch.) Instead of Mr XXX you "accidently" adress it to Mrs XXX. Tell him in the letter one of your employees will come by his house to discuss the matter in order to solve the case in a reasonble way. Make it very clear that you can prove he entered the site and downloaded all the content and unless he can proof his card was stolen (which he obviously can't) or is willing to settle the case you will sue him and press charges for fraud.
Just scare the shit out of him without making your hands dirty.
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