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I think the join page looks fine the only thing i would do is move the submit Order above the IP address if you can.
and maybe offer a trial for less. If you feel secure with your exclusive content they won't cancel. surfers feel a little more comfortable joining if the know they can check the site out for a cheap price something under $5 for 5 days.
try everything out its all about trial and error. there really is no other way.
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