|
I would have to agree with Deputy Chief.
Growing up in Texas people would ask you..."would you like a coke?"
You'd say "yes."
Their next question would be "what kind of coke?"
"I'll take a Dr. Pepper."
Now who's brand is being diluted there? LOL It sure as hell is not coke's when that is the first thing that rolls off everyone's tongue.
It would IMO be any other brand who is referred to as coke.
You have made an impact on culture when your brand becomes the defacto term to describe all other products in that same line.
|