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Oh good lord, does it take a girl to say it?
Its not about the money after a point its about being the biggest or bigger than so and so.
Program A runs off at the mouth about how they have conversions of 12 joins to 1 surfer.
Affiliates jump on board.
Program B says they'll pay 3 billion dollars per free trial sold.
Affiliates jump on board.
Program C says our ratios are good and we pay a reasonable amount. We aren't the best in our own stats versus other peoples own stats and we don't pay out a ridiculous amount, but we are steady.
If people don't know you, no one jumps on board.
You have two choices in this business, margin or volume and they are proportionately equalizing.
If you can do 10 joins a day but you only make 10 bucks off each join, BUT you can do 1000 joins a day and make 1 buck off each one, what are you going to do? And if the only way to get to that 1000 joins a day is to pay more or whatever, I guess that's what happens.
So then programs D, E, F gotta raise the bar, and its another of those vicious cycles.
And all this is befote you take into account cheating webmasters, smarter surfers, and an oversaturated marketplace.
In the end tho, it comes to a point between big programs where the dollars are a game, the number of joins are a game, and the rest is irrelevant.
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