i noticed this when ravenriley had a thread about all the search engine traffic from yahoo dying out for the site, but the listing were still in the same spot..
So in the end ravenrileys is still getting the same amount of hits , but instead of coming from yahoo for free now its routed through wildline and ravenrileys pays a cut to the referrer who paid a cut to wildline to be listed in the
www.ravenriley.com slot
no bash on wildline they seem to just have the monopoly on this