http://www.forbes.com/forbes/2005/1212/098.html
By Seth Lubove
Penthouse Pet Sunny Leone, in cascades of jet-black hair and black lacy underthings, has taken close to two hours to struggle through three pages of dialogue for her debut film...
...By the time she begins her first make-out scene, late in the day, her moans of pleasure as fake as the plastic snowflakes that are supposed to conjure up a ski lodge, the crew is too bored to betray much interest.
Filmed in three days at a cost of $50,000, the 85-minute Sunny will likely produce total retail revenue of $5 million, much of it spread among Vivid's "white-collar" partners--cable systems owned by Comcast, Time Warner and others, the DirecTV satellite service and hotel networks.
...Jenna Jameson... movies sell upward of 50,000 copies at $50 apiece...
...Sunny Leone...will be paid $20,000 or so for her two scenes.
Vivid's...sales...20,000 DVDs at $12 to $15 a pop wholesale (distributed by Hustler publisher Larry Flynt's network) and sold for $30 to $40 at retail; up to $1.5 million in revenue for pay-per-view on cable systems and on DirecTV (each of which typically pockets up to a 90% cut); and several hundred thousand dollars more from viewings in hotel rooms...