Quote:
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Originally Posted by NaughtyWhores
Sponsorship is worth exactly what someone is willing to pay for it.
Not a penny more and not a penny less.
The VALUE of a sponsorship opportunity is as perceived by a sponsor willing to pay such sponsorship and the benefits are RARELY distinct and definable.
My 2c.
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Very well put. I completely agree.
MUCH thanks to the sponsors of that fabulous party. It was a great crowd, a wonderful evening, and now I can knock that one off my list of things to do before 50!
