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Originally Posted by jimthefiend
What percentage of your business is mainstream though?
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Honestly, almost all of it now.
We used to shoot content and had a couple sites and a magazine but it wasn't done right so we lost our asses. We also sold printing on the side to help pay off our adult stuff but it became our full time gig after we figured out we were making a shitload of money on it.
Our big mainstream break was when we got the contract to do a lot of work for 20th Century Fox with the movies (The Girl Next Door and The Day After Tomorrow). After that, we just took off in mainstream with contracts for Newline Cinema and Records, Def Jam, Lions Gate films, and more.
GFY has been good to me but the margin wasn't there since I charged them a fraction of what my retail customers paid and most the design work I did was for free.